Sunday, 20 December 2009

Rhodia Pencil: Graphite and Orange

A distinctive pencil painted the trademark orange of Rhodia, the Rhodia pencil is a writing instrument that appeals to vision and touch. Triangular body with the Rhodia logo imprinted on all three sides, black dyed tip, ferrule and rubber, the Rhodia pencil features a delicious contrast between the shiny graphite tip and bright orange body. In fact, there are four shades or textures of black: the graphite tip, shiny against the light; the dark wood, rough to the touch; the gleaming ferrule and the black cylinder of the rubber on the top.



The Rhodia logo - two fir trees - dates back to 1932 and according to legend it symbolises the two founders of the stationer "Papetieres Verilhac Freres", brothers Henri and Robert Verilhac. Henri and Robert ran a successful family business selling paper in the south of France. The production of the famous Rhodia notepad began in 1934 and the colour orange became their trademark. Their company was purchased by Clairefontaine in 1997.


Photo L. Apostolakou

The Rhodia pencil keeps the memory of the original founders alive with the fir tree logo and original orange colour. Read Michelle Krell Kydd's post "Rhodia: A Pencil for the Senses" in her Glasspetalsmoke blog.

2 comments:

  1. Interesting blog. You may well already know this, but apparently Truman Capote wrote all his novels in pencil? (Blackwings, or course). Or so I've been told.

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  2. Thank you kiwi-d. Truman Capote eh? This calls for another post! :)

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