Tuesday, 10 May 2011

Brainstorming with Pencils


Looking for Gagarin’s pencil, Google revealed an innovative Icelandic company which shares the same name with the Russian cosmonaut. Gagarin develops interactive media solutions. It also came up with the “Six Thinking Pencils” inspired by Edward de Bono’s “Six Thinking Hats.” De Bono introduced the concept of and tools for lateral thinking. The pencils provide a way to plan the thinking processes in a detailed and cohesive way – they provide direction and work well in brainstorming sessions.



Team participants select a pencil each and adopt a mindset to match the pencil’s colour. Pencils are switched around so that team members have a chance to approach the topic from different perspectives. Gagarin describe the pencils as follows:

WHITE . INFORMATION
Data, facts, information known or needed.
YELLOW . BENEFITS
Benets. Why something may work.
RED . FEELINGS
Feelings, hunches, gut instinct and intuition.
BLACK . CRITIC
Potential problems. Why something may not work.
GREEN . CREATIVITY
Creativity, possibilities, alternatives,solutions and new ideas.
BLUE . OVERVIEW
Managing the thinking process, focus, next steps and action plans.


Photos are used with kind permission of Gagarin. Check them out on Flickr.

2 comments:

  1. A great idea. The pencils look as if they are not wooden but made from recycled plastic - which is a shame as sharpening these is usually unpleasant for the sharpener and for the operator..

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  2. Matthias, Gagarin promised to send a pack of these pencils, so I'll test them out and see. A giveaway is in order...

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